Theatre management : producing and managing the performing arts /
Conte, David M.
Theatre management : producing and managing the performing arts / David M. Conte, Stephen Langley - Hollywood : EntertainmentPro, cop. 2007 - xxxi, 580 p. : il.; 26 cm
Bibliografia p. 549-565. Índex
Conté: Preface -- Introduction and acknowledgments -- Theatre management and the performing arts -- Place of performance -- Personnel for the theatre -- Commercial theatre -- Not-for-profit professional theatre -- Community theatre -- College theatre -- Stock and dinner theatre -- Presenters and presenting organizations -- Budget planning -- Cost control strategies -- Box office, ticketing systems, and other earned income -- Fundraising and contributed income -- Marketing -- Publicity and media relations -- Advertising and sales campaign -- Facility and audience management -- Appendix
0896762564 9780896762565
120239
Direcció escènica--Estats Units d'Amèrica
Gestió i producció d'espectacles--Estats Units d'Amèrica
Arts de l'espectacle--Estats Units d'Amèrica
792.075(73)
Theatre management : producing and managing the performing arts / David M. Conte, Stephen Langley - Hollywood : EntertainmentPro, cop. 2007 - xxxi, 580 p. : il.; 26 cm
Bibliografia p. 549-565. Índex
Conté: Preface -- Introduction and acknowledgments -- Theatre management and the performing arts -- Place of performance -- Personnel for the theatre -- Commercial theatre -- Not-for-profit professional theatre -- Community theatre -- College theatre -- Stock and dinner theatre -- Presenters and presenting organizations -- Budget planning -- Cost control strategies -- Box office, ticketing systems, and other earned income -- Fundraising and contributed income -- Marketing -- Publicity and media relations -- Advertising and sales campaign -- Facility and audience management -- Appendix
0896762564 9780896762565
120239
Direcció escènica--Estats Units d'Amèrica
Gestió i producció d'espectacles--Estats Units d'Amèrica
Arts de l'espectacle--Estats Units d'Amèrica
792.075(73)